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July 24, 2010 – SAN DIEGO – ICONS is a two-part event to be held on Saturday July 24, 2010 at the Horton Plaza Event Center located above Sam Goody in Horton Plaza mall.
The first part of ICON will be held during the day featuring a tremendous array of pop culture vendors, heavily themed performances, a geek-inspired runway fashion show, and film screenings with panels. The second part of ICON takes place during the night featuring a costume dance party with DJs, pop culture-themed performances, lounge areas, and video projections.
Meet the Universal Dead cast at ICONS!
ICON occurs on the single-busiest day in San Diego’s downtown area. It is estimated that nearly 400,000 people will descend in and around the city’s convention center. According to Horton Plaza statistics, the same day last year drew 42,000 attendees to the already-popular mall.
“This is the second collaboration between West Coast Club Life and Jon Block Creations following our MASQUERADE: NEW YEAR’S EVE at Birch North Park Theatre & West Coast Tavern,” said co-producer Jon Block. “That was a large production, but we’re going much bigger with this one while continuing our tradition of working with the finest in fashion, music, and art.”
The first part of ICON runs from 11 am to 5 pm. Admission is $5.00 and open to all ages; beer and wine will be available. The second part of ICON is from 9 pm to 2 am (producers will likely extend to 4 am). Admission is $15.00 and 21 & up only; there will be multiple full-service bars.
For bottle service and VIP reservations please call 619-277-4542
You will have the opportunity to expose and merchandise your products and or services to the highest foot traffic weekend all year long! Attendance of the Horton Plaza for last years Saturday exceeded over 42,000 people in one day.
ICONS will be an exhibition organized so that your company can showcase and demonstrate your products and or services. You will also have the opportunity to study activities of rivals and examine recent market trends and opportunities. Your business will have the opportunity to effectively sell and or promote to the general public on the highest foot traffic weekend of the entire year.
What is Comic-Con Weekend in San Diego?
Comic-Con is a four-day event (Thursday trough Sunday) held at The Convention center. Originally showcasing comic books, science fiction/fantasy and film/television and related popular arts, the convention has expanded over the years to include to include a larger range of pop culture elements, such as horror, anime, manga, animation, toys, collectible card games, video games, web-comics and fantasy novels. The convention is the largest in the Western Hemisphere and the second largest in the world, filling to capacity the San Diego Convention center with over 130,000 attendees.
Here is the will be the vendor letter and application.
Buy tickets now link: http://fla.vor.us/wafform.aspx?_act=eventview&_pky=75082